![]() ![]() Delayed Gratification is a news magazine that proudly professes that they’re the last ones to breaking news, dubbing it a ‘slow journalism magazine’. ![]() Most magazines begin their life with some sort of mission statement behind them, an issue that they’re trying to address or a subject that they want to shed some light on: Popshot was borne out of a frustration at not being able to find a magazine that represented poetry in a light that made it enticing. If you don’t have a point of difference or a, forgive me, ‘USP’, you’re going to struggle. Even if it’s quite subtle, it has to be doing something that all the other fashion magazines aren’t already doing. If you want to start up another fashion magazine but can’t explain why it’s doing something that all the other fashion magazines aren’t doing, don’t bother. With that in mind, here are a few necessaries that will help you work out whether you’re ready to run a magazine or not. Finding an audience isn’t as difficult as it used to be the difficulty is making something good enough for that audience to really care about. If I want to get the name of Popshot in front of anyone who uses the hashtag #shortfiction, Twitter can help me do that. If I want to find men aged 25-35 in London who are interested in poetry, whiskey and the music of Bon Iver, Facebook ads can help me do that. Thanks to increasing amounts of data that allow us to very specifically target people, it’s becoming easier and easier to track down readers. Much as it may seem as though publishing is a complex beast, the basic principles behind it are very simple: make a publication that is interesting, engaging and (hopefully) beautiful then find a way to get it in front of the people who will care about it. All I had was an idea and that was about it – the rest was picked up along the way. Popshot was started back in 2008 from a kitchen table in Oxford with no knowledge of the publishing world, no design experience, no contacts, a rudimentary understanding of how to build a website and very little comprehension of the lie of the land in poetry or illustration. Technology has become so intuitive, and information so accessible, that almost any skill or piece of knowledge that you might need in the process of creating a magazine can now be obtained with the help of Google and a YouTube tutorial video. Now all it takes to become a publisher is a laptop, an internet connection, a bit of seed money (which can generally be acquired on Kickstarter these days), good taste and an open mind. Hope for a better future, hope to dream, hope to believe in yourself, and hope to be an agent of change.The playing field has changed drastically, and with it, so too has the landscape of magazines – independent magazines especially. I hope when you tune in to this episode, you manifest the same hope and positivity. I vividly remember her beaming face as she spoke to me for half an hour! She rubbed off her energy on me. Mujhe sarkari naukri karni hain or kabhi bhi exam me fail nahi hona hain’. Anju’s brother and father would take her in their arms and walk for 8kms to get her to school! She says and I quote - ‘main nahi samajhti mujhme koi kami hain. As we struggle to get up from our bed, keep ourselves motivated, and find positivity - Meet Anju Sen, who lost her legs to Polio and is now restarting her education at the age of 28 through the Second Chance Education Program by UN Women India.Īnju’s perseverance and strong willpower to be a financially independent woman precede her physical inabilities. We are all looking for hope in these bleak times. Streaming exclusively on from July 23.You can try MUBI free for 30 days at /popkastwithgarima, for a whole month of great cinema for free.Audio Credits:Sindhu VasudevanSweat soundtrackRishvee An exhilarating glimpse beneath the candy-colored surface of influencer culture. Beautiful, interesting, incredible movies-there is always something new to discover.The best of cinema is at your fingertips, streaming anytime, anywhere.Catch their latest film SWEAT by Magnus von Horn. Every day, MUBI premieres a new film, each one thoughtfully hand-picked. We talk about how pilates is a magical exercise.are super foods really super? A whole new Popkast Playlist and a bonus movie recommendation by MUBI. This episode is brought to you by MUBI, a curated streaming service showing exceptional films from around the globe.Join me as I speak to the wonderful Namrata Purohit, Celebrity Fitness expert - the name behind bollywood transformations, an entrepreneur and author. ![]()
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